October 8th, 2010 | By QGODFEAR
Kanye West’s “Power” is a short, almost stationary video that manages to tell a profound story in symbolic language. By decoding the occult meaning of the symbols present in this moving tableau, the viewer discovers who really holds the “power” in the world and understands the story of Kanye West’s initiation.
Rapper and producer Kanye West has always found a way to stand out from the crowd. His video Power is no exception. It differs from the MTV norm in many regards, whether you look at the content or the form. The duration of the video, the filming style and the subject matter are quite distinct from today’s typical rap videos as it is short (1:43), filmed in a single shot (compared to the one-shot-per-second standard of music videos) and is very rich in archetypal symbolism.
Director Marco Brambilla sought to depict the concept of power in the form of a “video tableau”, a moving painting that slowly reveals itself to the viewer with a continuous camera movement.
For Power, Brambilla went for a neo-classic aesthetic, but still created a piece full of symbolic and cultural references. If you haven’t seen it, copy this link below to check it out
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